There is nothing worse than seeing a good site marred by poor performance.
Content Management Systems (CMS) such as Drupal, Wordpress, Magento, and Joomla are database and PHP driven solutions which have a number of moving parts. If any one of these parts is not properly tuned, the entire site can feel the consequences. Understanding the performance impacts of server and site-level changes is crucial to keeping your site running at its peak -- enter benchmarking.